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OGX Ever Straightening + Brazilian Keratin Therapy Shampoo (385ml) is a smoothing and strengthening shampoo formulated with Brazilian keratin proteins, coconut oil, avocado oil, and cocoa butter. It helps cleanse the scalp while nourishing hair, reducing frizz, and enhancing smoothness and shine. The shampoo is designed to improve hair manageability and support straighter, healthier-looking hair.
The shampoo gently cleanses the scalp and hair while coating hair strands with nourishing ingredients. Brazilian keratin proteins help strengthen and smooth the hair cuticle, while coconut oil, avocado oil, and cocoa butter provide moisture and softness. Together, these ingredients help reduce frizz, improve texture, and enhance shine for more manageable hair.
The product is generally well tolerated. However, some users may experience:
If severe irritation or allergic symptoms occur, discontinue use and consult a healthcare professional.
Brazilian keratin is a protein that helps smooth, strengthen, and protect the hair cuticle, improving overall hair appearance.
No. It helps make hair appear smoother and more manageable but does not permanently straighten hair.
Yes. It is specifically formulated to help reduce frizz and improve hair smoothness.
Yes. It is generally suitable for color-treated and chemically treated hair.
Yes. The formula includes coconut oil, avocado oil, and cocoa butter for added nourishment.
Yes. Using the matching conditioner can help maximize smoothness, hydration, and frizz control.
Yes. It is suitable for both men and women.
The information provided is for educational and informational purposes only and should not be considered medical advice. Results may vary based on hair type, scalp condition, environmental factors, and frequency of use. Always read and follow the instructions provided on the product packaging. If irritation, allergy, or any adverse reaction occurs, discontinue use and consult a qualified healthcare professional. Product formulations, ingredients, and packaging may change over time; therefore, always refer to the product label for the most accurate and up-to-date information.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.
When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.
Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.
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